Marketing for
Kiwi food & beverage brands
Ōtautahi Christchurch-based brand and digital marketing freelancer.
New Product Launches
Digital Projects
Marketing Campaigns
Marketing Strategy
New Product Launches Digital Projects Marketing Campaigns Marketing Strategy
Kia ora!
I’m Sana.
With both agency and client-side experience, most recently in brand and digital marketing for one of NZ’s most loved brands, I help Kiwi food & beverage brands grow customer love at scale.
Kia Ora! I’m Sana.
Brands I’ve supported
I have over 9 years experience across FMCG, high-tech, tourism, sports, and government sectors in both in-house and agency roles.
As a freelancer
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Brand Project: First-party market research & marketing recommendations.
As an in-house marketer
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Brand Manager. Strategic and hands-on execution role. Led project teams to deliver new products from idea to supermarket. Developed baking strategy and managed ongoing recipe content production and distribution. Led digital channels including eCommerce, website, and social media.
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Digital Marketing Executive. Led digital channels including set up of marketing automation & CRM platform (HubSpot), a full website rebuild, developed SEO-led content strategy, managed product campaigns, webinars, digital strategy and execution.
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Marketing Advisor. Paid and organic media management, eDM management, custom digital dashboard development to inform better media buying decisions.
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Digital Marketing Specialist. Digital strategy development, paid, organic, and eDM creation and media management, copywriting for blogs, briefing and managing creative asset production. Clients across tourism, hospitality, sports, tech, and eCommerce.
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Social media management for clients spanning FMCG, property, and community services.